Published prices, and an honest guide to what SEO costs across the UK market so you can judge any quote you are given, including mine.
Same four disciplines in every plan. What changes is how much of each your business needs.
£399 per month
One location, one core service. Newer sites that have never had SEO done properly.
Most popular
£799 per month
Small businesses that want steady enquiries from more than one service or town.
£1,500 per month
Several branches, a bigger service list, or a small e-commerce catalogue.
If you are collecting quotes, this is roughly how they break down and what each band can realistically deliver for a small business.
Avoid
At this price nobody can afford to spend real hours on your site. Expect automated audits, directory submissions and a monthly PDF. This is where most "SEO does not work" stories start.
Where most small businesses sit
Enough for genuine technical work, a steady flow of pages and local SEO for one or two towns. This is the realistic entry point for a single-location small business that wants results rather than activity.
Competitive markets
Needed if you are up against established competitors, cover several towns, or sell services where one customer is worth thousands. Buys more content, link work and conversion work.
Usually beyond a small business
Agency retainers at this level are built for companies with a marketing department. If you are being quoted this for a two-van business, ask exactly how many hours a month you are getting.
Between £400 and £800 a month covers a single-location small business properly. Between £800 and £2,000 is normal for competitive markets or several locations. The number that matters more is what a customer is worth to you: if one job is worth £2,000, a £799 plan needs to produce one extra job every couple of months to be ahead.
Because rankings are not built once. Competitors publish, Google updates its systems, and pages need refreshing. A one-off project can fix your technical foundations and build your core pages, and I do take on one-off audits, but holding a ranking is ongoing work.
No. The first month costs the same as every other month, even though it is the heaviest one because of the audit, the keyword mapping and the initial fixes.
Month to month with 30 days notice. I would rather earn the next month. That said, judging SEO after four weeks is not fair to either of us: six months is the honest window for a real assessment.
No, and be wary of anyone who does. Nobody controls Google. Guarantees are normally written around terms so specific that ranking for them proves nothing, or they push the SEO towards short-term tactics that get sites penalised.
Paid advertising budget, website rebuilds, and third-party tools you might want in your own name. If a job needs a developer beyond the fixes I can make myself, I will tell you before anything is commissioned.
Send the form and I will tell you which level your business actually needs, including if that is the cheapest one or none at all. The audit that comes back is free either way.
You get a document, not a sales call. Written findings you can act on yourself or hand to another agency.
Replies within two working days. It is me reading your form, so I only take on a few audits a week.
No contract, no cold calls. Your details are used to answer your enquiry and nothing else.